Monthly Archives: december 2016

Nytårs OPRÅB!

KOM NU!  Brug dine indkøb – brug dine penge til at ’stemme med’. Virksomhederne har utrolig stor magt i vores samfund og verden. Men du besidder den ultimative magt, vær bevidst om det og brug den! Stem på virksomheder der gør en forskel, når du handler.

Jeg ved godt, at dette opråb nok virker desperat, men jeg synes egentligt at det er helt i orden, for situationen er alvorlig og kalder på det. Der er brug for HANDLING nu. Og pointen herfra er, – at det både er MIG og DIG og alle andre, der kan og skal gøre sit bedste for dermed at medskabe forandring. Den sker ikke uden os … dig og mig …

Vores forbrugsmønstre har skabt et ressourceforbrug som kloden ikke kan følge med i, og vi står derfor overfor MEGA store udfordringer og klart i kategori wicked problem. Og hvis du tænker; ‘åh, jeg er jo bare en lille lort i noget meget stort’ (Tor Nørretranders om mennesket i universet) – så har du ret, men hvis det så får dig til at tro, at du ikke kan gøre nogen forskel! Så er jeg ikke enig. For vi kan forener vores intelligens og bevidsthed og udrette det vildeste. Prøv bare at kigge bagud, – jo vi kan godt. Og det er netop derfor, at vi nu alle sammen skal bidrager, både med hjerne-kraft og købe-kraft, for sammen kan vi ændre kursen på vores fælles supertankers destination.

Husk – hvert skridt er på en vej. Hvert køb tæller.  Køb færre ting, i bedre kvalitet.

Rigtigt godt nytår. Make it happen in 2017

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Circular Economy conference in Herning, Denmark

walter-stahel

Walter Stahel was the keynote speaker in Herning, Denmark at the Circular Economy Conference at VIA, on the 28. of November 2016. Stahel is an icon within the circular economy mindset, since he has worked as founder and director of The Product-Life Institute in Geneva since its foundation in 1983, and here has invented the phrase ‘cradle-to-cradle‘ and is widely regarded as one of the world’s most eminent thinkers on the circular economy long before it was wonderfully framed by Ellen MacArthur Foundations. Walter Stahel continues today to promote the ideas through conference presentations and publications based on the first established consultancy in Europe devoted to developing sustainable strategies and policies.

At the conference also practical exampels from the circuar economy with the closed loop PE workwear and fashion garments by Dutch aWEARness was presented by the Dutch pioneer, Rien Otte, who explained about his work and made the words come fully alive with a fashionshow.

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In the evening after the conference I had the great pleasure of dinning with both of thise two foresighted and openminded gentlemens. Very honored, thank you.

coe-konference_waltherstahelrienotto

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Slowdown fast fashion

breakdown-tshirtprice

Illustration lent by Fashion Revolution

The fashion and textile industry is one of the most polluting and wasteful industries in the world with a high consumption of water, energy, chemicals and pesticides used for crop production, and all of this affects both the environment and the people working in the industries. But unlike many other industries, most of us actually have access to participate in changing the industry and this is already taking place …

Like in the US where more than 14 percent of consumers in 2016 looked for apparel and accessories made from natural materials, this is up from 12.9 percent the year before, according to a Euromonitor International survey. Shoppers looking for clothes that were reused or recycled rose 2 percent in 2016, and more millennials looked for “sustainably produced” apparel and accessories than any other age group. Read more about the development in the US here.

In Denmark we use the equivalent to 16 kg textiles per Dane per year – this being garments and house textiles and only half of it is will be either recycled or reused, where the rest will probably go into incinerators. In Denmark we used to produce textiles, but this production has been moved to cheaper manufactor places, like Asia, North Africa and Eastern EU, and yet the fashion and textile industry is still one of the country’s largest export industry. The industry employs about 10,000 people who design, develops and sells clothing and textiles and in 2012 exported for about 33 billion. Dkr. I see this as a great opportunity to shape the development and gain influence. – All designers please wake up, be aware and join forces.  – This is a great possibility.

For customers buying clothes, there are some basic guidelines that is good – and easy to follow, if you like be dress sustainable:

Choose to buy less and in high quality for the cloths to last long, and here think of both function and style while purchasing. Products designed to last long is a great start, since manufactoring the garments is the most polluting part of it’s lifespan.  That also gives you the possibility to sell it 2. hand if you no longer use the garment.

Look for garment with environmental labels, which in Denmark could be Svanen, Blomsten, GOTS, Oeko Tex, Ecolabel or other labels that certifies, that the products material and/or manufactoring has been made in a environmental friendly way.

Also remember to wash your garment at the lowest possible temperatur to save energy in the use phase, and when your textiles are used up, like totally finished and used up, then hand it in for recycling – for the fibers to be used again for new textiles. Yeha.

In short: – buy less and in good quality, products made from reused materials, or 2. hand – for ressources to be keeps in loops for a long as possible. And when you do no longer want it, then sell it 2. hand or pass it on, and when the textile is totally used up and finish – hand it in for recycling, for it to keep on looping OO

http://www.reclaimtowear.com/

http://www.ecap.eu.com

Bellow Adidas sneakers made from ocean plastic.

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